ICTI CARE Foundation

This website was created for an international toy association. We participated in online meetings with key members of the board located in Germany, England and China.

web content details

Sometimes it’s not writing content that is needed, but how best to organize large amounts of content that counts. We developed the information architecture for this website. Besides the large quantity of information, there is the need to publish content in multiple languages.

web design details

We created several mock designs and discussed each version with decision makers using Skype to communicate. A website design concept was chosen, then we made further modifications by taking the best ideas from the other design comps and incorporating into a final web site layout.

custom web programming details

We built this site using an established proprietary content management system (CMS) which was written in PHP with MySQL and MSSQL databases. Then, we added new capabilities to it:

From the admin console website admins can change page layouts from 2 to 3 columns with a click.

We also built a custom newsletter web application which allows non-technical staff to enter articles and generate PDF, HTML, and text versions of the newsletters all at the same time. The newsletters are auto launched as HTML pages on the website.

online marketing details

We created an HTML template for the ICTI Care News Flash email newsletter. We also managed the campaign using Vertical Response.