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Does your website serve the buyer in their journey?
Take a short ride with me reviewing the buyer’s journey with your business. How does your website compare with your competition? The buyer’s journey can be described in 3 stages: awareness, consideration, decision. It’s a simple concept that you can use when determining the gaps that exist your website’s content and functionality. Awareness Your website…
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Why can’t people find my website?
Have you ever asked yourself why people can’t find your website? Usually it’s not a single problem, but here are some contributing factors that may want to think about. Addressing these common issues can help people find your website and engage with it. Do you need help fixing any of these issues? Contact us, we…
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What’s needed for a successful Google PPC Campaign
Ever wondered what makes a PPC campaign truly effective? Well, wonder no more! Here are some key elements that can help make your Google PPC campaign a hit: By incorporating these essential elements into your Google PPC campaign, you’re setting the stage for success. Remember, it’s not just about driving traffic, but about driving the…
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Web Accessibility
Web accessibility is all about making websites and apps usable for everyone, including those with disabilities. It’s a big deal for several reasons: So, web accessibility isn’t just a box to tick – it’s about fairness and making sure everyone can participate fully online. It’s an investment in a more inclusive and accessible digital space.…
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How to report problems to your web developer
So, you have a problem with your web site and you need to let the developer know about it. It seems simple enough… Just send them an email, right? More times than not, technical information is missing from the communication. Also, your web developer may have several projects that they’re working on at any given time.…
